See how your website measures up.
Get a free, detailed website grade in under 3 minutes. We'll analyze your site across 61 lead-generation criteria and give you a prioritized action plan.
Start Your Free Assessment
What we grade
61 checks across the six things that decide whether a website earns leads.
A good-looking site is not the same as a site that brings in business. The grader scores your pages the way a buyer, a search engine, and a conversion audit would, then hands back a prioritized list of what to fix first.
Design & first impression
Layout, visual hierarchy, mobile experience, and the trust signals a visitor reads in the first few seconds.
Copy & messaging
Whether your headline makes the offer obvious, the value is clear, and every page points to a clear next step.
SEO & findability
Titles, meta descriptions, heading structure, schema markup, and the on-page signals search engines rely on.
Conversion (CRO)
The path from visitor to lead: calls to action, form friction, and the proof that makes people take action.
Performance & technical
Load speed, Core Web Vitals, broken links, and the security headers that keep a site fast and credible.
Accessibility
Alt text, color contrast, and semantic structure, so every visitor (and every crawler) can use the page.
Common questions
Before you run your scan.
Is the website grader really free?
Yes. It is free to run, with no credit card and no obligation. We built it because the fastest way to show what we do is to show you what your own site is doing right now.
How long does a scan take?
Under three minutes. You enter your URL and a few details, answer a handful of quick questions, and get your grade with recommendations right away.
What do I actually get back?
A letter grade, a breakdown of how your site scores across all 61 criteria, and a prioritized action plan that tells you what to fix first for the biggest gain. You can download it as a PDF.
Who is this built for?
Service businesses and small-to-midsize companies whose website is meant to bring in real leads and calls, not just look presentable. If your site is a sales tool, this tells you how well it is working.